[{"data":1,"prerenderedAt":71},["ShallowReactive",2],{"news-detail-virtual-showroom-production-guide/-zh":3,"news-related-zh-virtual-showroom-production-guide/":26,"news-cats-zh":27},{"id":4,"date":5,"slug":6,"type":7,"link":8,"title":9,"excerpt":11,"content":13,"featured_media":15,"categories":16,"meta":18,"tags":22},1540,"2026-11-13T00:00:00","virtual-showroom-production-guide","post","https://www.widesight.cn/news/virtual-showroom-production-guide/",{"rendered":10},"工业品牌的线上展厅怎么做？",{"rendered":12},"\u003Cp>面向工业展会和品牌团队，以格兰富全景导览为例，说明展区拍摄、热点脚本、移动端和会后分享如何交付验收。\u003C/p>",{"rendered":14},"\u003Cp>工业品牌制作线上展厅，可以先定一条参观路线，再决定拍哪些视点、在哪些位置放展品热点。首版让访客能从入口进入重点展区、看清一个展品并找到相关资料，随后按实际观看和销售反馈加场景。\u003C/p>\u003Cp>\u003Ca href=\"/cases/interactive/virtual-showroom/\">格兰富 CCMT 展台案例\u003C/a>用入口和内景两个视点组织参观。访客可拖动视角，在场景间切换，并通过信息热点查看局部说明。这个案例适合用来讨论一个展区需要几个视点，以及热点负责引路还是讲产品。\u003C/p>\u003Ch2>交付前准备场景表和热点脚本\u003C/h2>\u003Ctable>\u003Cthead>\u003Ctr>\u003Cth>谁来准备\u003C/th>\u003Cth>交付什么\u003C/th>\u003Cth>现场怎么验\u003C/th>\u003C/tr>\u003C/thead>\u003Ctbody>\u003Ctr>\u003Ctd>活动负责人\u003C/td>\u003Ctd>展位图、拍摄时段、需要避开的区域\u003C/td>\u003Ctd>入口和内景都能拍到，展品就位，涉及肖像、资料和商标的画面已确认公开范围\u003C/td>\u003C/tr>\u003Ctr>\u003Ctd>产品经理\u003C/td>\u003Ctd>每个热点的展品名称、一句用途、对应规格页或资料\u003C/td>\u003Ctd>站在对应视点能找到热点，文案与实际展品一致，链接落到同一产品\u003C/td>\u003C/tr>\u003Ctr>\u003Ctd>开发或制作方\u003C/td>\u003Ctd>视点跳转、返回路线、封面和手机分享链接\u003C/td>\u003Ctd>从入口进入内景后能返回。微信和普通浏览器都能打开，弱网下能看到替代说明\u003C/td>\u003C/tr>\u003Ctr>\u003Ctd>销售团队\u003C/td>\u003Ctd>会后跟进时要分享的展点、资料和咨询入口\u003C/td>\u003Ctd>从分享页进入后，访客知道正在看的展品，也能继续浏览和联系\u003C/td>\u003C/tr>\u003C/tbody>\u003C/table>\u003Cp>热点脚本可以从五列开始。填写「所在场景、热点名称、动作、目标页面、验收人」。导航热点只负责换场景，产品热点给足名称、用途和资料入口。若只有一份全景图，先确保重点展品能通过独立说明页访问。\u003C/p>\u003Ch2>验收公开访问和移动体验\u003C/h2>\u003Cp>让第一次看展的同事用手机从分享链接开始，完成进入展区、打开热点、找到资料、返回入口四步。公开投放时检查 HTTPS、首场景加载和失效链接。演示页应有可读的案例介绍和产品链接，方便低速网络下直接获取信息。\u003C/p>\u003Cp>如果还在比较全景、扫码答题和 SVG 演示，可先看\u003Ca href=\"/news/trade-show-interaction-plan/\">展会互动形式对比\u003C/a>。准备全景制作咨询时，请带上展位图、计划开放时间和首批展品名单。\u003C/p>",0,[17],726,{"keywords":19,"seoTitle":20,"author":21},"线上展厅制作, 虚拟展厅制作流程, 360全景展厅","工业线上展厅制作流程与验收","喆明技术团队",[23,24,25],"线上展厅制作","虚拟展厅制作流程","360全景展厅",[],[28,33,38,43,47,51,56,61,66],{"id":29,"name":30,"slug":31,"count":32},163,"GEO前沿","geo",33,{"id":34,"name":35,"slug":36,"count":37},258,"行业洞察","cat-258",18,{"id":39,"name":40,"slug":41,"count":42},786,"AI大模型","ai",15,{"id":44,"name":45,"slug":31,"count":46},419,"GEO实操",10,{"id":17,"name":48,"slug":49,"count":50},"行业动态","cat-726",9,{"id":52,"name":53,"slug":54,"count":55},139,"趋势前瞻","cat-139",8,{"id":57,"name":58,"slug":59,"count":60},622,"豆包优化","cat-622",5,{"id":62,"name":63,"slug":64,"count":65},896,"SEO指南","seo",2,{"id":67,"name":68,"slug":69,"count":70},775,"公司新闻","cat-775",1,1794569363091]